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4 eCommerce trends in 2015

As online retailers welcome a brand new year, they are mentally and physically prepared for another year of planning, promoting and selling of products. Before they can do so, they need to first find out the rules...

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Men vs. Women: 5 interesting online shopping habits

If you say that the retail world is dominated by women, you're partially right. The early days of online shopping are more catered towards male online shoppers due to the products available: gadgets, consumer electronics and...

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How to offer product discounts without destroying sales

Some business owners feel that the fastest way to lose sales is to give product discounts. Well, they are not entirely wrong, unless they're giving discounts during point-of-sale. For example, your customer is still deciding on...

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Inventory management 101

So you have found a great product, put together an awesome business/marketing plan, and built a beautiful eCommerce store. It might seem like you have everything in place for success. bar one: efficient...

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Shipping strategies to reduce shopping cart abandonment

It’s not easy to get people to visit your online store so when they abandon their shopping cart at the checkout page, the feeling is understandable. They are mostly hit by the high shipping cost which deters them from clicking on...

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